StartUP

Making startups brands standout
to survive & succeed

We understand how difficult it is to take risks – and begin
We strive to make your budding brand win
If you are beginning work on your big idea, or have just launched your grand idea, we can support you with the longterm strategic planning, appropriate branding, cost-effective marketing techniques to improve your shot at success.

CALL TO UP THE GAME

+91 99999 55 321
connect@strandinsight.com

We understand how difficult it is to take risks and take the leap toward realising your big idea. During this stage your brand needs utmost attention and care.

First and foremost, congratulations on getting to make your dream a reality! Initial steps require the most courage. Thereafter, it tends to become business as usual and you grow step by step. This is also a crucial time as you’ll be putting in place the foundations on which to build further. Brand identity is one such foundation, which can send a strong signal to your competitors and establish your presence in your audience’s minds. Without the right brand identity, positioning, and voice, even having the greatest product evercannot guarantee a successful break. We handle with extreme care, while your brand begins life and takes baby steps

UP THE GAME

STARTUP

Setting up an
unrivaled identity

An unrivalled identity sets you apart from the word go. The uniqueness of your brand identity is not just about the novelty thereof, it is the ability to convey your attributes conceptually. It is also about portraying your true brand personality which are a function of your values and principles. Once the brandname and visual identity and successfully established, your identity can be replicated across all communication verticals.

Finding your space as
a new kid on the block

When you begin to establish yourself in the offline and online space, you almost start with a blank slate. in this crowded space, finding your place in the sun, safe and secure from competition, can take time and needs expertise. Speaking in a voice similar to others drowns out your distinction and ensures anonymity. Equally, an excess of differentiation can lead to the audience seeing you as “weird”. . The challenge is thus finding the image that precisely matches your personality, product, and promise.

Evolving and establishing
new standards

Your values only shine forth when you are able to bring something new to the table. It is up to you to establish the tone and gravity of your work. When you start from scratch, you will be compared to existing brands, and every promise of yours will be rigourously tested. On the plus side, you do not have any baggage needing to be shed. Your image can therefore be carefully crafted and positioned for a positive reception.

Making new connections
and building relationships

As a new brand, your challenge is not limited only to finding customers and communicating with them appropriately. It is also about establishing connections with your supply lines as well as peers and support group. It is thus essential to list all potential audience groups and devise proper connection pathways and touch points. Thus, your brand strategy, message, and marketing efforts must flexibly adapt to various audiences, while conveying your essence intactly.

STRATEGIC LAUNCHPAD
TO ELEVATE YOUR STARTUP

Embarking on the startup journey involves navigating uncertainties and making bold beginnings. At STRAND, we comprehend the challenges of taking risks and are dedicated to ensuring your budding brand not only survives but thrives.

1

Brand strategy for startups to stand out in the crowd

2

Marketing strategy for startups to break the barriers

3

Campaign strategy for startups to reach the target audience

How to
Begin?

We help ambitious businesses like yours generate more growth by building your brand, driving the right message, connecting you with your audience and making you win.

2000+
HOURS OF STRATEGY
Start YOUR
BRAND JOURNEY NOW
5K

1 to 1 Call

A diverse and global community of independent thinkers make up our inclusive workplace.

50K

Brand Coaching

A diverse and global community of independent thinkers make up our inclusive workplace.

500K

strategy workshop

A diverse and global community of independent thinkers make up our inclusive workplace.

A FREE Tool
for your Startup

A strategy tool is a resource or technique that is used to help organizations develop, analyze, and implement effective strategies. There are many different types of strategy tools available, each with its own strengths and weaknesses.

Our Portfolio

Reveel

Reveel Reinventing a staid and dated brand with a unique...

Intersection

Intersection Repositioning a commercial real estate company on the fast...

Medvantx

Medvantx Reinventing one of the largest independent pharmacy platforms in...

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with strand

Let’s transform your business into a strategic brand.

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