David Aaker, professor of marketing at the Haas School of Business
David Aaker asserts that "Brand building is not about short-term tactics. It's about long-term strategy."…
industry
on the rise
insights for Brand Strategy
grand strategy
Smart Industries are the
secret of a successful state.
We also integrate best practices across different sectors, ensuring cutting-edge innovation and precision in our approach. This strategic insight empowers companies to thrive and build enduring brand equity.
15+
INDUSTRIES
IN FOCUS
IN FOCUS
In a rapidly evolving landscape, staying competitive requires deep industry-specific insights. STRAND excels in helping brands adapt to emerging trends and articulate their unique value propositions effectively.
Our tailored strategies ensure that brands are not only visible but also positioned as leaders within their sectors. By analyzing macro developments and tracking brand perception, we gain a comprehensive understanding of the industrial landscape.
STRAND's interest
INDUSTRIES IN FOCUS
Healthcare & biotechnology
The healthcare industry in India is growing rapidly, and it is a crucial sector for the country’s economy. The sector provides employment to over 4 million people. The pharmaceutical industry in itself contributes around 2.4% to the country’s GDP. The sector provides employment to over 2.7 million people. The biotechnology sector provides employment to over 1 million people.
Agriculture & Food Processing
Agriculture is the backbone of India’s economy, and it contributes around 17% to the country’s GDP. The sector provides employment to over 50% of the Indian workforce. India’s food processing industry is growing rapidly, and it contributes significantly to the country’s economy. The sector provides employment to over 10 million people.
Textiles and Apparel
The textiles, fashion, luxury and apparel sector is a significant contributor to the country’s economy, and the government has been taking several measures to promote the sector under the Make in India initiative. Textile is a significant contributor to India’s economy, with the industry accounting for around 5% of the GDP. The sector provides employment to over 45 million people.
Education & Sports
Education is a crucial sector in India, and it is expected to grow rapidly in the coming years. The sector provides employment to over 10 million people. The sports industry in India has undergone significant growth in recent years, and it contributes significantly to the country’s economy. The sector provides employment to over 5 million people.
Media & Communications
India has become a global hub for IT and electronics, and the industry contributes significantly to the India’s economy. The telecommunications sector in India has undergone significant growth in recent years, and it contributes around 6.5% to the country’s GDP. The sector provides employment to over 4 million people. The media and entertainment sector provides employment to over 3 million people.
Mobility & Transportation
India’s automobile industry is one of the largest in the world, and it contributes significantly to the country’s economy. The sector provides employment to over 35 million people. India’s aviation industry has undergone significant growth in recent years, and it contributes significantly to the country’s economy. The sector provides employment to over 2.5 million people.
Energy & Resources
The sector provides employment to over 1 million people.Renewable energy is a growing industry in India, and the country has set a target of achieving 450 GW of renewable energy capacity by 2030. Overall, the renewable energy and storage sector is expected to grow rapidly in India in the coming years, providing significant employment opportunities and contributing to the country’s economic growth.
Construction & Infrastructure
This is a crucial sector for the country’s growth, and the government has been promoting domestic manufacturing of construction materials and equipment. The sector provides employment to over 50 million people. The construction industry is a significant contributor to India’s economy, and it is expected to grow rapidly in the coming years. The sector provides employment to over 40 million people.
Retail & Logistics
The retail industry in India is growing rapidly, and it contributes significantly to the country’s economy. The sector provides employment to over 40 million people. India’s e-commerce industry is growing rapidly, and it contributes significantly to the country’s economy. The sector provides employment to over 2 million people. The logistics industry in India provides employment to over 22 million people.
Travel & Tourism
India’s hospitality and tourism industry is growing rapidly, and it contributes significantly to the country’s economy. The sector provides employment to over 40 million people. The domestic hospitality industry has also been growing rapidly in the country, driven by factors such as rising disposable income, increasing domestic and international travel, and the growth of the business travel segment.
Banking & Finances
This sector includes various types of financial institutions such as banks, non-banking financial companies (NBFCs), insurance companies, mutual funds, stockbrokers, and other financial intermediaries. With the introduction of new technologies such as mobile banking, digital payments, and fintech. The sector provides employment to over 4 million people.
Public & Social Sector
The public sector and social sector play crucial roles in the Indian economy. The public sector provides essential goods and services and invests in infrastructure development, while the social sector addresses social issues and contributes to human development. Their combined efforts have helped to reduce poverty and promote economic growth, making them important contributors to India’s overall development.
Defense & Aerospace
India’s defense industry is a crucial sector for the country, and it provides employment to over 2 million people. India’s aerospace industry is expected to grow rapidly in the coming years, and it is a significant contributor to the country’s economy. The sector provides employment to over 1 million people.
Mining & Chemicals
India has vast reserves of minerals, and the mining industry contributes significantly to the country’s economy. The sector provides employment to over 1 million people. The chemicals industry in India is a significant contributor to the country’s economy, and it is expected to grow rapidly in the coming years. The sector provides employment to over 2 million people.
Technology & Engineering
The manufacturing, machinery, and equipment sector is a significant contributor to the Indian economy, accounting for around 17% of the GDP. It encompasses various industries, including automotive, aerospace, defense, and textiles. The sector’s growth has been driven by various government initiatives and policies, including Make in India and Atmanirbhar Bharat, aimed at promoting domestic manufacturing and boosting exports, creating jobs, and driving economic growth.
Insights
To the point
Ideas and Articles
Connecting with Right Partners For a Strong Brand Strategy
A robust brand strategy is key to attracting top partners and driving mutual growth. This…
Defining a Unique Value Proposition
A Unique Value Proposition (UVP) is crucial for standing out in a competitive market. It…
Our Clients
Your success our Reputation
Ready to get started?
Let's work together!
Let's work together!
Maximize the growth of your business by building it with a solid brand strategy.
- Build an authentic & differentiated brand
- Cut through the noise and deliver a clear message
- Create a brand with a consistent visual style
- Be recognized and trusted by your customers
- Get total brand clarity & skyrocket your growth
Strategic solutions are plans or actions that are designed to address specific challenges or opportunities that an organization may be facing. These solutions are typically developed through a strategic planning process, where the organization analyzes its current state, identifies areas for improvement, and creates a roadmap for achieving its goals.
2
Experienced Expertise
Experienced expertise refers to a high level of knowledge and skill that has been developed over time through a combination of education, training, and hands-on experience. An experienced expert is someone who has deep knowledge and understanding of a particular subject or industry, and is able to apply that knowledge to solve complex problems or create innovative solutions.
3
Industry Insights
Industry insights refer to a deep understanding of the current trends, challenges, and opportunities within a particular industry. These insights can be gained through a combination of research, analysis, and firsthand experience working within the industry.